SEO Specialist with 5 years of experience in on-page, off-page, and technical SEO.
Skilled in keyword research, SEO audits, content optimization, and performance analysis
using Google Analytics and Search Console. Proven track record of growing organic traffic,
improving keyword rankings, and driving conversions through data-driven strategies.
Core Competencies
On-Page SEO
Off-Page SEO & Link Building
Technical SEO
Keyword Research & Content Mapping
SEO Content Strategy
SEO Audits & Reporting
Traffic & Conversion Analysis
WordPress & Elementor Pro
HTML & CSS (SEO-focused)
Tools & Technologies
Ahrefs
SEMrush
Google Analytics
Google Search Console
MonsterInsights
WordPress
Elementor Pro
Google Sheets
Work Experience — Freelance SEO Specialist
Optimized on-page SEO for multiple client websites, covering meta titles, meta descriptions, headings, internal linking, image alt text, and URL structure.
Created new SEO-focused content and re-optimized existing articles/landing pages using data from Google Search Console, Google Analytics, and MonsterInsights.
Built and managed backlinks through outreach and content promotion to strengthen domain authority and improve rankings for commercial and transactional keywords.
Monitored performance dashboards regularly, identified underperforming pages, and made continuous improvements based on clicks, impressions, position, session duration, and bounce rate.
Client Websites
tsamarot.com
geosinergi.com
struktura.co.id
alat-test.com
novotest.id
hannainst.id
amtast.id
alat-ukur-indonesia.com
mitech-ndt.co.id
lutron.id
Key Achievements
Grew monthly website traffic across multiple client sites to 3,000–5,300+ total users and 3,500–5,900+ sessions, with session growth of 16–55% month-over-month and pageview increases of up to 193% (e.g., ~5,889 sessions and 18,058 pageviews in 30 days for one website).
Improved engagement metrics on a key project, raising average session duration by 85% (reaching ~1m 08s) while maintaining a healthy bounce rate of 40–60% despite increased traffic volume.
For an aqiqah service website, achieved 1.05K clicks and 40.6K impressions within 3 months from Google Search, with an average CTR of 2.6% and average position of 9.1 — demonstrating strong first-page visibility for targeted keywords.